Unsubscribe groups

Dec 29, 2023

Waypoint now supports unsubscribes. Teams can now use 'unsubscribe groups' to append an unsubscribe link to a related set of emails.

If a contact clicks the unsubscribe link, they will be opted-out and will not receive any additional emails with the matching unsubscribe group.

Since Waypoint manages the unsubscribes and the unsubscribe page, teams can give their users the option to unsubscribe from a set of emails with a single line of code.